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Frequently Bought Together for Shopify

Increase sales with Frequently Bought Together for Shopify, allowing customers to purchase related products together at discounted prices.

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Frequently bought together campaign preview with jacket, sneakers, and hat
Page Placements

Show 'Frequently Bought Together' Across Key Pages

Display 'Frequently Bought Together' offers on key pages to maximize visibility, boost cross-sells, and increase order value throughout the shopping journey

Product Page

Display frequently bought together products directly on product pages to encourage customers to add more items to their cart before completing the purchase.

Product page showing frequently bought together offer

Cart Page

Remind shoppers of related frequently bought together items on the cart page, encouraging them to increase order value before checkout.

Cart page with frequently bought together suggestions
Display Styles

Flexible Display Styles for Maximum Engagement

Show your frequently bought together offers exactly how you want – embed them in-page, grab attention with pop-ups, or keep them visible with floating displays

In Page

Blend 'Frequently Bought Together' offers naturally into your store pages for a seamless and smooth shopping experience.

In-page Frequently Bought Together widget embedded on a product page

Popup

Grab attention with a centered popup that surfaces your Frequently Bought Together offer the moment shoppers are ready to buy.

Popup Frequently Bought Together overlay on a Shopify storefront

Floating

Keep your Frequently Bought Together offer visible with a sticky floating widget so the deal is always one click away.

Floating Frequently Bought Together widget pinned to a storefront
Campaign trigger product configuration on a product page

Set Trigger Products for Your Offers

Define which products activate the frequently bought together offers, ensuring promotions appear at the right time and for the right items.

Related products selector for frequently bought together offer

Define Related Products to Offer

Select which related products will be shown as offered together, giving you complete control over cross-sells and upsells to boost sales.

Discount type selector applying percentage discount on FBT bundle

Boost Sales with Attractive Discounts

Offer percentage-based or fixed-price discounts on bundles and products to incentivize purchases and increase your average order value.

FOMO toggles for free shipping, countdown timer, and animated add to cart

Boost Conversions with FOMO

Create urgency with free shipping, countdown timers, and animated add-to-cart effects that grab attention and encourage faster purchases.

Color picker customizing the design of a frequently bought together widget

Design Frequently Bought Together Offers

Customize the appearance, layout, and style of your FBT offers to align with your store's branding, creating a seamless shopping experience that boosts conversions.

Schedule settings with start and end date pickers for FBT campaign

Schedule Frequently Bought Together Offers

Plan your FBT campaigns by setting start and end dates, ensuring your promotions go live at the right time without manual intervention.

A Frequently Bought Together campaign suggests complementary products that customers often buy with the main item.

For example, if a customer is buying a camera, the Frequently Bought Together campaign might recommend a memory card, tripod, and camera case.

If you need further assistance after reading this, please don't hesitate to contact us. We're always happy to help!

Create Campaign

Follow these steps to create a Frequently Bought Together campaign.

  1. From your Shopify Dashboard, go to BundleWise -> Campaigns -> click on the Create Campaign button.
  2. From the pop-up page, choose Frequently Bought Together -> click on the Create The Campaign button.

Set Up Initial Options

Campaign Name: Create a unique campaign name for easy identification. This helps manage multiple discount campaigns.

Short Code: Use shortcodes to place your Frequently Bought Together campaign in a specific position or with third-party solutions.

Pages:

Select where you want to show the frequently bought together campaign. There are four options:

  • Product Page: When customers view the product, it triggers and shows offers for other items.
  • Cart Page: When customers add the product to the cart, it triggers and displays discounts in the cart.
  • Checkout Page: When customers reach the checkout page with the product, it activates and displays offers on other items.
  • Thank You Page: Buying a product triggers and displays a discount on the Thank You page.

Page Status: You can enable or disable pages to decide whether the Frequently Bought Together campaign appears on that page.

Display Mode:

Choose how to display your FBT campaign with these three options:

In-Page

The bundle discount offer will be displayed directly on the desired page.

Select an in-page position from the dropdown menu (10 options available).

Note: The in-page position option is not available for campaigns on checkout or thank you pages.

Pop-Up

The offer will appear as a pop-up on the desired page.

  • Choose a pop-up animation from eight options.
  • Enable the immediate trigger to appear as soon as the page loads. Or set a delay in seconds for it to appear later.

Floating

The offer will stay floated on the desired page.

  • Pick a floating position from four options.
  • Enable the immediate trigger to appear as soon as the page loads. Or set a delay in seconds.

Campaign Trigger Product

In this section, select the main products for which you want to offer complementary items. These main products will serve as the trigger and display the related products.

Click on the Select an option field and choose your main product. You have three options:

  • All products: It's uncommon to have related products for every item. But this option is available. You can also choose to exclude certain products.
  • Specific product: Search and select the products for which you want to offer related products.
  • Specific category: Select categories to make all products within them as main products. You can also exclude certain products from the selected categories.

Enable Required Trigger Product: Toggle this option on to make the main product mandatory for getting a discount on related products.

OR Relation: The OR relation means only the main product from the current page needs to be added to get the offer.

AND Relation: The AND relation means all the main products must be added to get the offer on related products.

For additional details on the (AND/OR) relation, click here.

Add Complementary Products

From this section, you can select related products and set discounts for each. Choose as many products as you find relevant to the main products. To add related products and set up discounts, follow these steps:

  1. Choose between Manual or Automatic mode.
  2. Click on Customer gets, then search and select the related products.
  3. Set the minimum quantity of the related product needed to get the offer.
  4. Enter the discount amount as a number.
  5. Select the type of discount from the dropdown menu. There are five discount types.
    • Percentage Discount: Offer the product at a reduced price by a certain percentage of the original price.
    • Fixed Discount: Cut a specific amount from the product's original price.
    • Fixed Price: Set a fixed total price for the entire quantity purchased, no matter how many units are in the order.
    • No Discount: There will be no reduced price. The base will apply.
    • Free: Give the product for free.
  6. Click the + Add New Offer Product button to include more related products with discounts.
  7. Click on the Tags field to add a label, like Most Popular, to any entry.
  8. Use the trash bin icon to delete the entry if needed.
  9. You can drag and drop to reorder easily.
FAQs

Frequently Asked Questions

Explore these frequently asked questions about Frequently Bought Together campaigns — so you can make a quick decision about whether you want to use it.

Feel free to contact our support team in case you have questions.

You can place the FBT campaign on key Shopify pages including the product page, cart page, checkout page, and thank you page.